ANTHONY MASCOLO: WHAT’S NEW FOR MARCH FUSE - TIGI FUSE

Hello Everyone,

Hope you’re enjoying the latest posts we’ve been doing on TIGI FUSE, don’t forget – we love to get feedback, so do message us with your thoughts on how we can improve what we’re doing or any ideas you might have for features.

March is ‘between seasons’ and this change gives a great opportunity for all of us to talk to our clients about refreshing and updating their hair.  This can be as simple as using different styling products or as drastic as a full restyle and change of colour.

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When it comes to colour there have been a lot of celebrities moving over to “the dark side”. Have you found this amongst your clients? This is why TIGI Copyright is launching the new City Silhouettes gloss collection with salon-friendly brunette look this Spring.

And this month TIGI FUSE takes you behind the scenes at the shoot for the new City Silhouettes Collection, created using salon-hero TIGI Copyright Gloss. Thomas Osborn and myself, together with TIGI Copyright Colour US spokesperson, Gina Khan created the looks which were shot in San Francisco where Gina’s salon is located.

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With the launch of the City Silhouettes Collection we’ll also be sharing ideas to upgrade your colour services and improve your consultation tools and because social media is so important in communicating new ideas and inspiring your clients and potential clients, we’re be sharing our top 20 social media tips.

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There’s a definite vibe towards shiny, glossy hair and we’ll be sharing our advice on the best ways to achieve the ultimate shine, whether that’s achieved using the best wash and care products, having regular in-salon treatments and gloss colours, or using shine products to style and finish a look. So keep an eye out for our shine feature this month.

Alongside this, there will be stories from salons and events across the globe.

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To keep in touch, do subscribe to the NEW TIGI FUSE newsletter, then you’ll always the first to know what’s happening at TIGI.

See you next month!

Anthony Mascolo.

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