A LOOK BACK AT LIVE HAIR CREATIVITY

One year on, we reminisce and celebrate the creativity of the 2019 TIGI European Convention.

Crafted by Anthony Mascolo and his brothers, the ethos of TIGI has always been to push boundaries and elevate conceptual ideas to a higher level, with a dedication to sharing everything as soon as it is created. This innate understanding of hairdressers and their needs led the brothers to develop products, techniques and services to elevate the craft and professionalism of hairdressers.

Moving forwards, Anthony Mascolo still believes in creating excitement, setting trends and sharing what TIGI does; through exciting education, unique imagery and fantastic hair shows. In the summer of 2019, Anthony and the TIGI Team presented #WeAreOneTIGI, launching their latest ideas and information to empower and inspire hairdressers from across Europe.

The TIGI Creative Team presented their new Classic to Creative collection, as well as a creative designer presentation, to inspire and provoke. And to show how great TIGI hairdressers are, Anthony proudly presented members of the TIGI European Collective and their models, each representing their country.

Sadly, at the moment all live shows, events and parties are on hold, but you can be sure that doesn’t mean we haven’t got ideas and plans. But, in the meantime, we thought we’d reminisce to that great weekend, one year ago. We hope you enjoy our collection of some of our favourite images from the event.

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Credits
  • Hair: TIGI International Creative Team
  • TIGI European Collective Team
  • Photography: Alex Barron-Hough
  • Make-up: Pat Mascolo
  • Amy Barrington
  • Styling & Original Pieces: Jiv D