As colourists across the globe have discovered, TIGI Copyright Colour allows technicians the complete artistic freedom to take ownership of their work. But the brand is about so much more than creativity.
The many benefits of Copyright Colour, as colourists have discovered, range from ultimate creative intermixability, giving outstanding results with infinite colouring, to risk-free customised mixing that results in incredible colours.
Importantly however, being able to intermix all TIGI Copyright Colour products creates a highly compact range which allows salons to decrease their stock holding by up to 50% compared to leading competitors within the market. With less individual shades within the range, salons minimise their inventory, helping to reduce wastage and increase profitability.
On top of this, TIGI Copyright Colour packs are recyclable in most countries and new packs for the whole True Light range (Freestyle Blonder, True Light and True Light White) now contain 70% PCR content (Post Consumer Residue), in other words, plastic that has been pre-used.
Importantly, as part of Unilever, TIGI is supported at all levels in creating a brand that is working towards sustainable levels, and we are constantly educating ourselves, and looking at ways to use Unilever’s advanced research and knowledge.